Christian Tobler
Creative Director
817–723–0598
Objective
SPECIALTIES: Creative content, Multimedia design, Animation, Illustration and Creative Direction
Meet Christian Tobler. He’s a maker, designer and DIYer. Christian has been with FleishmanHillard for 13 years and specializes in multimedia design and content creation. Throughout his time he has added creative value for many brands over his years with FH, including providing creative direction and design for executive external/internal marketing communications programs – from social, designing town hall presentations to C-suite messages and internal newsletters. Most recently, he has worked as creative content lead for U.S. Army/GoArmy, Longhorn Steakhouse, Chevrolet, General Motors, EA and Academy Sports and Outdoors.
Experience
Senior Vice President & Creative Director / FleishmanHillard Dallas / 2009 – Present
Creative Content Director across all GoArmy “Army Marketing Enterprise Office” & former General Motors & Chevrolet U.S. social properties. Serving as a creative content lead, producing multiple campaigns, and internal communication messaging design.
Creative lead for EA’s C-Suite: Internal Communication design. This work included the development of multiple creative assets, for Top-Tier executive presentation designs. Bringing to life their messaging through various visual components & coordinating the activities with the creative department.
Lead Creative Designer for Darden Restaurant group’s Longhorn Steakhouse. Developed original graphic design assets for organic and paid social distribution.
Served AT&T and DIRECTV as creative lead / design support for internal communication newsletter reports & social content.
Art Director / Branch Smith Publishing / 2008
Graphic / communication designer determining how best to represent concepts visually for multiple clients in various industries.
Developed the overall look and style of publications & advertising campaigns.
Ensured clients’ desired message and image was conveyed to consumers.
Responsible for the overall visual aspects of various advertising and media campaigns coordinating the work of other design staff.
Designer / BFM Graphics / 2006 – 2008
Served as graphic / communication designer across multiple local clients executing various digital & print creative needs.
Worked closely with art director to determine the scope of a project to better advise clients on strategies to reach a particular audience.
Developed graphics for product illustrations, logos, and websites, select colors, images, text style, and layout incorporating changes recommended by the clients and art director into the final designs.
Worked with the latest software and computer technologies to remain competitive in industry and supply clients with the most up to date creative content for their operations.
Education
Lindenwood University / B.F.A. (Multimedia with a Concentration in Graphic Design) / 2008
Skills
Adobe Creative Suite – Photoshop, Illustrator, InDesign, After Effects, Premiere Pro, Lightroom, Media Encoder, XD, Acrobat, Bridge, Adobe Campaign, Dreamweaver & Figma
Microsoft Office 365 – Word, Excel, PowerPoint, Teams
Plotagraph
HONORS & AWARDS
Gold Lion – in Response/Real Time Activity / Cannes Lions International Festival of Creativity
Silver Lion – in Crisis Communications & Issue Management / Cannes Lions International Festival of Creativity
Bronze Lion – in Media-Product and Service:Cars and Automotive Services / Cannes Lions International Festival of Creativity
Gold Clio - Integrated Campaign
DFWIMA – Most Effective Integrated Marketing Campaign & Most Effective use of Games
Dorothy and Sterling Mollett Art Award
Eagle Scout Rank